Q&A: Bradford Shellhammer

When I heard that Fab.com, a flourishing e-commerce site that recently reached the 2 million mark in membership and that this month, the site is introducing five new vertical shops, I wanted to get a peek behind the scenes. So I went to Bradford Shellhammer, co-founder with Jason Goldberg, the business genius behind the success story of Fab.com, a site known for its “daily deals” program of special offers, selling good design at rather favorable prices. Bradford, a Parsons grad with an unerring eye for design excellence, is key...

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Published By: Metropolis Magazine - Wednesday, 22 February